E-COMMERCE GROWTH CONSULTANCY

Our approach is straightforward…

The eCommerce experts at Built for Growth
have the insights and experience necessary
to help you realise your vision of success. 

We focus on increasing traffic, increasing conversion, and increasing your average order value which, in turn, leads to more sales and greater profit.

Our intelligent analytics can also pinpoint exciting new revenue opportunities for your business.

We use a data-driven approach which gives you the tools to better understand, verify, and quantify results. You can be more confident about the choices you make and can steer your business toward success based on facts, not opinion.

Some of the key pillars we use to build sales growth for our clients include:

Client Testimonials

Subscriptions

Customer Retention

Stock Advice

Social Media

Discounts,Promotion
& Packages

Customer Experience

Dropped basket

Email Marketing

Audience Matching

Sales Growth and Strategy Planning

A strong sales strategy plan creates the foundation for a cohesive and successful sales organisation.

An online sales strategy is a set of decisions, actions, and goals that inform how your marketing attracts new customers and keeps existing customers coming back. It allows the business to have clear objectives regarding sales processes, product positioning, and competitive analysis. The most important component of choosing and implementing any sales strategy is the customer. For this reason, a sales strategy shouldn’t be one-size-fits-all. Every customer is different; therefore, different organisations should draw up and implement different strategies.

You’ve come to our site which means there’s a good chance that you want to increase your online sales. After all, more sales mean more cash in your pocket!  Partnering with BFG will allow us to talk through not only how to increase online sales but how to increase online sales steadily and maintain the momentum. 

Market Analysis

At BFG we use market analysis to help our customers compete by becoming more customer-centred in their online marketing since it will show:
  • Insight on how users search and shop will help you understand how you can gain visibility on search engines and social.
  • Where you need to improve the marketing effectiveness of your site. Competitor benchmarking using personas can show you how well your site and marketing is appealing to different audiences and you can learn from marketing approaches used by other competitors for traffic
  • Potential revenue improvements from gap analysis. You can justify increased investment in digital marketing by showing what potential lead and sales increase you can achieve for based by creating conversion budget models of the size of online audience searching for your products or services and potential sales
  • How your marketing capabilities compares. How your digital marketing capabilities compare to direct competitors or out-of-sector sites to help create a roadmap of new projects or to implement “quick wins”
  • Where the quick wins lie. Where are your biggest inefficiencies in search, email marketing or different parts of your website which you need to fix.
  • Future opportunities and threats. Using a SWOT analysis will highlight future opportunities and threats from new digital or marketing platforms, for example currently communities, mobile and branded applications or utilities.

Data Driven Analytics

At BFG we know that Intuition and gut instinct can bring some value to making important business decisions. But they aren’t reliable ways to make informed decisions.

Following a hunch without using a data-driven approach is often risky. This is especially true in high-stakes decisions at a large organisation.

This is why we use a  data-driven approach which gives you the tools to better understand, verify, and quantify the results of your decisions. In a data-driven organisation, you can be more confident about the choices you make. You can steer your organisation toward success based on facts, not opinion.

Data-driven insights provide all these concrete benefits and more.

Following a hunch without using a data-driven approach is often risky. This is especially true in high-stakes decisions at a large organisation.

This is why we use a  data-driven approach which gives you the tools to better understand, verify, and quantify the results of your decisions. In a data-driven organisation, you can be more confident about the choices you make. You can steer your organisation toward success based on facts, not opinion.

Data-driven insights provide all these concrete benefits and more.

Conversion Rate Optimisation

At BFG we can turn web traffic into strong, sustainable sales growth with a forensic analysis of customer journey and site usability using Conversion rate optimisation as the systematic process of increasing the percentage of website visitors who take a desired action — be that filling out a form, becoming customers, or otherwise.

The CRO process involves understanding how users move through your site, what actions they take, and what’s stopping them from completing your goals.

A conversion is the general term for a visitor completing a site goal. Goals come in many shapes and sizes. If you use your website to sell products, the primary goal (known as the macro-conversion) is for the user to make a purchase.  There are smaller conversions that can happen before a user completes a macro-conversion, such as signing up to receive emails. These are called micro-conversions.

On-Site Implementation

What is eCommerce implementation?

eCommerce implementation consists of all the steps related to the launch, update, and maintenance of an online store. eCommerce allows businesses to sell products from anywhere at any time, and it connects businesses to new customers who were previously unreachable due to distance and hours of operation. Furthermore, implementing eCommerce solutions enables the collection of better customer data and demographic information that can be used to increase the conversions of marketing and sales leads.

The rapid, global rise in eCommerce has led nearly every industry to implement it in some form in order to provide more modern, efficient customer experiences.

 

Objectives of Your eCommerce Implementation

Most often, the objectives of an eCommerce implementation is to meet the modern needs of your customers, share your products in meaningful ways, integrate smoothly with your existing systems, effectively and efficiently manage company resources, facilitate a strong return on investment (ROI), support future business growth, and implement an organisational change management process.

Here at BFG we can become a member of your team and complete all of the day to day tasks on your website including, promotional activity, performance analysis, design. This can be on a monthly basis, pay as you go, bigger projects and more.

As part of the Implementation services we will work with you to;
  • Understanding your customers’ needs
  • Strategic Pre-Implementation Planning
  • Solution Evaluation
  • Go-to-market strategy
  • Retention and loyalty building
  • Analysis and Optimization

Built For Growth

Early Rider - Case Study

How Built for Growth Digital helped Early Rider increase their UK revenues by 240% and US revenues by over 300%!

Early Rider was founded in 2005 in a garden shed in the market town of Henley on Thames, 30 miles west of London.

The company designs and manufactures high-quality, lightweight
balance bikes and kids’ bikes. Their bikes are made from sustainable materials and are designed to help children develop balance and coordination while they learn to ride. It all began with two boys and two firmly held beliefs: one, that we need a generation more connected to the environment than devices; and two, that there’s no better way to connect with the world around us than to get riding a bike…

OUR PARTNERS

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Get in touch if you’re ready to take
your sales to the next level.